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A Cinema City for the Holy City
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UPDATE: Cinema City opened to the public on February 27th 2014. Located near the City Entrance, above the National Government Center parking lot (address: Yitzhak Rabin 10), the eight floor complex spans 20,000 square meters and comprises 19 theaters, two VIP rooms, conference halls, and a variety of attractions for the whole family including a cultural center with a museum of Jewish film, themed activity and play spaces for kids, and an indoor mall with restaurants, cafes and shops. There are 2000 spaces of free parking available to visitors.
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Movies are dead; long live the movies. Or so it seems in the Jerusalem cinema scene. First, there was the whole uproar over the rumored closing of the city's beloved Smadar Theater. Then, there was the actual dissolution of the theater at the Malcha Mall followed by the opening of a Globes Theater in the city's Jerusalem International Convention Center (Binyanei Hauma). Now there are plans underway to create a Cinema City-style complex across from the Supreme Court. While plans to open multiplexes downtown, in the new Alrov Mamilla Avenue Mall and at the Sherover Center in Talpiot have come to naught, it seems that this latest initiative, spearheaded by the Jerusalem municipality, may actually come to fruition.
The initiative is part of a larger plan to increase tourism and promote culture in the capital city by making the government complex more accessible to the general populace and increasing the city's cultural offerings.
The proposed "Cinema City" fits both bills, with its location in the federal government quarter and its grand movie-going plans. The complex, which is being designed by the architectural firm Kolker-Kolker-Epstein, will hopefully bring Jerusalem's cinema scene to a new level, with 15 screens, a museum dedicated to Israeli cinema - which has undergone an upswing in popularity in the past few years with film festival accolades and even Oscar nods - a Bible museum and art galleries.
According to architect Opher Kolker, a key player in the project's planning team, "Although the project is still in the planning stages, we are talking about an area near the Supreme Court, which we are transforming into a 15-screen cinema complex. What does this mean for Jerusalem culture? There are almost no movie theaters in Jerusalem right now and we are going to open 15, so you can draw your own conclusions."
Hope just may be on the horizon for Jerusalem's film aficionados.
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